Visionary. Marketing.

I re-engineer the infrastructure of national and regional marketing organizations: 

1) by creating and launching revenue-driving marketing platforms, as well as designing and deploying relationship-focused business development initiatives and sales training programs

2) by recruiting, leading, coaching and training highly specialized teams of professional marketers to support innovative strategies and initiatives for comprehensive business development, global brand presence, digital marketing, social media, CRM, content driven inbound marketing, thought leadership, national sales campaigns, events and PR

Well-designed and executed ideas form the infrastructure supporting every great vision, and are the currency of business and success. With this approach and philosophy, I have consulted with the highest levels of leadership within Fortune 300 and Fortune 500 organizations-as well as privately held enterprises. With this applied methodology, I have led, coached and mentored executives and professional teams ranging in size and specializations.

Results driven innovation is my motivation. I excel in challenging entrepreneurial environments, and am undaunted by multiple unknowns. By leveraging the power of creative ideas that are aptly balanced by common sense logic, I blaze new trails and deliver well planned, yet unprecedented solutions that positively impact both the industry and the individual relationships necessary to define and drive continued success. 

Felicia Joly is a visionary marketing executive who has successfully led national teams of highly skilled innovators to deliver high-impact marketing platforms designed to drive business development and sales in both Canada and the United States. 

Throughout her career as a corporate leader in technology, commercial real estate and financial services, she has created and re-engineered new and existing marketing departments from the ground up. In this capacity, Felicia has personally developed and evolved complex departmental infrastructure, management procedures, administrative processes, multidisciplinary hiring practices, and has deployed in-depth interdepartmental, regional and national training programs.  

As a multifaceted professional, Felicia has served in many capacities from director of national marketing, to creative director, strategist, educator, motivational speaker, author and entrepreneur. As a trusted advisor and corporate innovator, Felicia has consulted with the highest levels of leadership within Fortune 500 and privately held organizations, and has coached and mentored numerous teams and professionals.